American ride-hailing service Uber launched enterprise-ready "Uber Central" in India that lets organisations provide on-demand, door-to-door transportation for their customers, clients or guests.
As part of the new offer customers do not need to have an Uber account, or even a smartphone, to take a ride with 'Uber Central'.
The service is built on top of the Uber for Business (U4B) platform that enables companies or teams to set up a corporate Uber account.
"Our technology makes it possible to create specialised solutions that help our users have access to reliable transportation options at affordable prices. 'Uber Central' is a great example of such innovation," said Arjun Nohwar, Head, Asia Pacific, Uber for Business, in a statement.
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